Before raising from the public, we recommend that you reach out to some potential investors you already know, and get them to make a commitment. Why would a stranger invest in you if the people who know you best won't?
We made this easy to do. After you create a profile on Wefunder, you can use our software to invite your community to make a non-binding, refundable commitment to invest in your company. We'll hold their commitment in an escrow account. Since it's refundable anytime, no sale of a security has occurred.
This phase of the raise is called "Testing The Waters," and you'll want to include this legal disclosure in any communications you send out.
If you can raise $50,000 or more from people you already know, it is much more likely you can raise money on Wefunder successfully.