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Can we pay someone to promote our campaign?
Yes, you can pay someone to promote your campaign, as long as they make it clear each time they promote your campaign that they are being paid to do so. This also includes employees who promote your campaign, even if they’re not specifically paid for the promotion. You are required to take reasonable steps to make sure promotion is properly disclosed.
Remember that any promotion done off the Wefunder platform also has to comply with the advertising rules.